515-274-4692 • 211 5th St, West Des Moines, IA 50265

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About Heart of Iowa Market Place

Located in the Historic Valley Junction in West Des Moines, Heart of Iowa Market Place offers opportunities to sample, share and remember Iowa with distinctly Iowa gift items and products.

As much as the products themselves, it is the experience we deliver that keeps our customers coming back and leads them to tell their friends and family about us. The Heart of Iowa is a place where customers can refresh and explore; a place reminiscent of a time when the pace was slower, the family were near and neighbors were friends.

We specialize in Iowa gift baskets, gourmet foods, souvenirs, John Deere, Iowa Hawkeye and Iowa State gifts. We are a key resource for gift items that are “All Things Iowa”.

We take great pride in designing every gift box or gift basket with personal attention to detail, creating each one to convey the special message or sentiment you wish to share. As a family owned business, we are small enough to meet our customer’s special requests, yet large enough to accommodate any company’s large corporate gift needs.

We offer shipping to U.S. recipients through UPS, USPS, and SpeeDee Delivery. International shipping is also available – please contact us for more information.


MHC&S CPA firm has used Heart of Iowa for the past several years for our Christmas gifts for clients. Kelly Sharp and her team continue to “out do” themselves each…

Rose Breuss, Director of Marketing – McGowen, Hurst, Clark & Smith, P.C.

Heart of Iowa “built” our corporate holiday gift baskets in 2014. The entire team of elves at Heart of Iowa were very easy and fun to work with and we…

Eric Faust, Executive VP & COO – EMC National Life Co

At TPI, we work with clients all across North America, and always use Heart of Iowa to send gifts on special occasions that carry meaning, and give our clientele a…

Jeff Smith, Director of Sales & Marketing – TPI

We loved our experience with Heart of Iowa! Our company is celebrating its 75th anniversary this year and we sent our customers a gift basket thanking them for their business.…

Sara Stephenson, Marketing Coordinator – Highway Equipment Company

I just want to say a big THANK YOU for sending the gift baskets!!!!  They all looked wonderful! Every Christmas we send gift baskets to your top customers.  I was…

Lisa Sommerfeld – The Snare Shop

I must say, the service that was provided this morning was outstanding! I will continue to utilize your company for ALL my gift basket needs and would recommend you to…

Josh Masters – Valley West Inn/Sterling Hotel & Suites

We just had a site visit…and they RAVED about your fudge! We heard the ladies talking about each of the flavors and how delicious they were….so thank you! They were…

Lauren – Catch Des Moines

I’ve loved being able to go to Heart of Iowa Marketplace for business or personal gifts. The assorted fudge is a great gift for almost anyone! And, also a great…

Rochelle Burnett, KELLER WILLIAMS

We worked with Heart of Iowa to create gift baskets for our clients, and the experience was top notch. Kelly and her team were flexible, and offered us many creative…

Iowa Student Loan

My new employee LOVED the basket you sent to his family – it was a huge hit! I hope to continue this with other Executives! Oh – and the fudge…

Kim – Siegwerk Companies

In our business some of the best clients that we have are referrals from our existing client base. As a token of our appreciation for these referrals we’ve teamed with…

Jeff, Cupp Insurance

Heart of Iowa is such a fun store with a wide variety Iowa of items. I was very impressed with their willingness to help create a completely custom basket for…

Sara, Siegel Companies


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Abby Sharp – Owner

#businessowner #entrepreneur #awfulspeller #notgoodatmath #pawparent #wisconsinnative  

Abby Sharp, an Iowa transplant from Wisconsin fell in love with the Iowa culture while attending Iowa State University and while being involved with the community upon graduation via the Young Professionals Connection and other community organizations. Abby’s background in design and project management lends itself to the retail business and the longstanding mission.

“I love being able to create innovative custom gifts and develop a retail experience that ensures customer satisfaction in the store, online and while working with us one-on-one”, says Abby.

In her spare time, she loves to remodel homes with her husband, Cory. They’ve rehabbed a handful of properties in the Des Moines area. When they aren’t swinging hammers, they love camping, traveling, biking, and playing with their dog, Emma.

Fun Fact: She has a white lab named Emma!

Favorite food at Heart of Iowa: Abby simply could not live without the Bacon Aioli. Tacos, enchiladas, grilled veggies, potatoes, sandwiches, burgers, you name it; she puts it on everything!

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Meghan Rodewald – Manager

#crazydoglady #meghannotmegan #gingerpride

Originally from Hudson, Wisconsin, Meghan moved to Iowa in 2015 to spend time with her sister, Abby, and never left! Meghan studied elementary education and psychology at the University of Wisconsin – River Falls. As the manager of Heart of Iowa Market Place, Meghan wears many hats. Not only is she manager and human resources department, but she coordinates corporate orders, and oversees corporate order production.

In her free time, Meghan likes to play fetch with her white lab, Nala. She also enjoys spending quality time with her friends and family. A volunteer for the Puppy Jake Foundation, she is usually training a service dog or puppy!

Fun Fact: Meghan has two ginger nieces!

Favorite food at Heart of Iowa: She absolutely loves Juan’s Hot Salsa, it’s a must try!

Rest of the Team

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Daisee – Master Gift Maker

#obsessedwithenglishcreamretrievers #potterheadforever #mastergiftmaker #ilovecrinklepaper

Daisee is a West Des Moines native who still resides in West Des Moines with her husband Cole and her English Cream Retriever, Hogan! She graduated from Iowa State University where she attained a degree in Family Consumer Science.

Her many roles include assisting customers, creating gift baskets and boxes for walk ins, fulfilling over-the-phone and online orders, communicating with corporate clients about what gifts best suit their needs and making those gifts come to life.

When she isn’t making gift baskets, you can find her outside on long walks, exploring a new park, or going camping with Cole and Hogan. Daisee also loves to bake and learn new recipes! When she is at home, she is usually making banana or sourdough bread.

Fun Fact: Daisee loves volunteering with the Puppy Jake Foundation. She is currently fostering a cute pup named Seneca!

Favorite trinket at Heart of Iowa: Without question, the new Harmony Pottery Mini Crocks (she has four and counting).

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Tim – Master of Lightbulb Moments

#Mullets #RightTwix #Hashtag #BiiigHockeyGuy #LiveLoveLaugh

Born at a very young age, Tim was adopted and grew up in the Des Moines area and attended the University of Northern Iowa. After university, he moved up to Minneapolis for a couple years but came back to be closer with family.

His roles within Heart of Iowa Market Place include social media marketing and designing marketing materials such as flyers, inserts, and the yearly catalog. He sends out monthly newsletters to keep subscribers informed of what’s new and happening at Heart of Iowa. He is also in charge of managing the backend of the website!

You can find Tim shredding that fresh powder during the winter time, and nailing gnarly kickflips during the summer time. He likes to watch Happy Gilmore and read books. Really, he’s an all-round decent guy.

Fun Fact: Tim went skydiving once and fortunately lived.

Favorite food from Heart of Iowa: Tim likes to consume anything from the Amana Meatshop and Smokehouse!

Heart of Iowa Marketplace

Your Iowa store & so much more.
Give us a call at (515) 274-4692.

Find us at 211 5th Street, West Des Moines, IA 50265

Monday: Closed

Tuesday - Saturday: 10:00 am - 6:00 pm

Sunday: 12:00 pm -4:00 pm

Curbside pickup is available.

Copyright © Heart of Iowa Marketplace. All rights reserved.